Business Building 101 - Building a Customer Base

Your goal is to create a customer base of 40 customers. Forty isn’t too few to be a good challenge, or too many for you to provide excellent customer service! The 10 - 1 -10 plan is designed to start you off . Why 40? With your own Juice Plus+® order and 39 customers, your monthly PVC reaches 1800 PVC, which means you are now qualifi ed to earn bonuses on the businesses you help your Franchisees to develop. Building a qualifying business is the foundation of your own Independent Virtual Franchise® and the essence of what you will want to duplicate with team members you bring into the business.

WHY is it so important to qualify your business?

• It maximises our efforts to earn. You earn 4% performance bonus on your team members who are Direct Virtual Franchisees and above. As your business grows, this 4% will overwhelmingly become the largest portion of your monthly pay cheque!!
• Qualifying your business is the essence of what you want to duplicate – the example you want your team to follow. Building a team of “qualifi ers” will put you on the road to the top positions in our pay plan, such as National Marketing Director.
• You are eligible for leads and customers from the generic juiceplus.com.au website through NSA’s referral program for qualifi ers.
• Most importantly, building a qualified business means you have created a community of Juice Plus+® users. These 35-40 families or individuals will provide future revenue through continued use, new product use, referrals and possible business involvement. Having a qualifi ed Franchise is the basis of your future NSA (Australia) Pty Ltd Independent Virtual Franchise®.

You will start to see your pay cheque grow when you qualify your business!

HOW do you get 1800 PVC each month to qualify your business?

• Your family’s orders.
• Your preferred customer orders (Aim for 35 customer families or 40 individuals)
• Your new Franchisee’s orders (VF).
• Your Direct VF’s orders (until promotion to SDVF).

How to Build a Customer Base
Creating a solid customer base involves a series of simple, easy to duplicate steps:

1. Have a strong and consistent DMO (Daily Method of Operation).
2. Tell your story.
3. Share CDs/DVDs or sales aids of choice.
4. Employ your support team to ensure your success.
5. Invite prospects to events, including Home Health Nights and Wellness Plus events.
6. Continue to expand your warm market.
7. Provide excellent customer care and build relationships!

Success Habit 1: PLANNING
You’ve heard it said, “plan your work and work your plan” and “people don’t plan to fail; they just fail to plan.” Good, focused planning will help your business consistently grow and bring balance to your life.

Daily Method of Operation (DMO)
If your goal is to complete the 10-1-10 plan in your fi rst 60 days (reaching the 9% commission level) and building a qualifi ed business with 40 customers, here are the activities to adopt as your own:

1. Pass out two CDs/DVDs a day, fi ve days a week and follow up. At 10 exposures a week, you are very likely to create an average of 2-5 new customers a week. Use your Memory Jogger to plan out who you will target each week, when you will see or speak to them, and schedule those times on your calendar.
2. Listen to conference calls and meet with your sponsor.
3. Commit to hosting Home Health Nights/Wellness Presentations. If you know a lot of people, this is a great way to jump start your new business. Set at least two dates with your sponsor.
4. Start identifying customers that would be ideal business prospects to discuss with your sponsor. Your sponsor and other support team members are available for three-way calls and will help you develop your strategy.
5. Attend all trainings and special events with guests. There is no more powerful way to expose your prospects to our products and business.

Go to work on your plan and as you complete each week, take time to evaluate your activity and your progress. Track your results. Adjust your plan as needed.